Pull-Tab Pop-Up Gift Box with Multi-Layer Figure and Book-Style Hinged Lid for Licensed IP Packaging

This gift box is a black square rigid box in book form, with the lid and base joined by a spine-style hinge. When opened, the lid stands upright and becomes the backdrop inside the box. The lid face is covered in a fine grid texture and carries a round Spider-Man mask badge at its centre — red mask, black web lines, silver-white lenses and a silver-grey rim, reading like an inset lens. The MARVEL SPIDER-MAN mark sits below the badge, and the brand name is printed along the lower edge.

Once opened, the lid lining shows white web lines with a foil-stamped MARVEL SPIDER-MAN wordmark, while the base holds a red printed card with a city silhouette and web lines. At its centre, a multi-layer board figure rises in staggered layers, with a pull-tab mechanism hidden at the base: pull it and the figure lifts, turning the open box into a small stage. It suits kids smartwatches, toys and licensed IP gift boxes. Box dimensions, figure layers and mechanism type are customizable; final specifications are subject to sample approval.

• Kids smartwatches and bands: display boxes with a watch recess and a pop-up figure
• Toys and figures: collector boxes for models, blind boxes and assembly kits
• Licensed IP gift boxes: themed packaging for animation, film and game licences
• Seasonal and birthday gifting: Children's Day, birthdays and back-to-school gifts

The book-style hinged lid and base are joined by a spine hinge, and the opened lid stands upright at a set angle to act as the inner backdrop; the base is a shallow square tray holding a red printed stage card. The pop-up section is built from staggered layers of paper board: a city silhouette at the bottom, a circular badge-shaped backdrop in the middle and the Spider-Man figure in front, each lifting outward to create depth.

The figure is linked to a pull tab at the front edge of the box, printed with an opening hint, so pulling it lifts the figure from flat to standing. The round mask on the lid is an applied badge or full-face print, pressed with a silver-grey rim. Box dimensions, lid-to-base clearance, layer count and pull travel are set by the contents; the final structure is subject to sample approval.

• Opening as a reveal: the lid rises into a backdrop, so red stage, silhouette and figure arrive at once.
• Built depth: three staggered layers read as foreground and background even at rest.
• Pull-tab surprise: the figure lifts on a pull, adding a physical interaction to the unboxing.
• Consistent inside and out: the lid lining mark and the lid badge belong to one visual system.
• Strong IP presence: black, red and gold with the character silhouette reads clearly on shelf and in photography.
• Sampling recommended: lift angle, pull travel and lid clearance should be tested on a sample.

• Custom length, width, height and lid-to-base ratio
• Custom badge artwork, rim colour and surface finish
• Custom base card illustration, spot colours and copy
• Custom figure layer count, pose and lift angle
• Custom pull tab (paper or webbing), printing and travel
• Custom insert (watch recess, card slots, compartments); sampling evaluated against the product dimensions and brand identity supplied by the customer

• pop-up gift box
• book-style gift box
• Spider-Man gift box
• kids watch packaging
• Marvel licensed packaging
• custom pop-up box
• pull-tab gift box
• rigid gift box